Unraveling The Mystery Of Selling Short

Over the years I have written a number of articles on this subject and I have conducted seminars and workshops on this subject until I have lost my voice. No matter what method I employed, or how hard I tried, the concept of being “short” the market never seemed to take hold. So in this piece I am going to take a different avenue. We are going to pretend that this morning as you drove to work the Good Lord Almighty just appeared in the passenger seat next to you sipping on a cup of coffee. In between sips, and in all his splendor and glory, he told you that over the coming months gold was going to drop in price by over one hundred dollars an ounce! WOW! You have just been given the key to unbelievable wealth. You will never have to work again. But what are you going to do with that information? How are you going to take advantage of this information? The Good Lord Almighty took time in between sips of coffee to tell you that the price of gold was going to go way down, not up! Buying gold will do you no good at all. So what are you going to do? You can sell your high school, college and wedding rings before the price goes down, but that will get you enough for a tank of gas. So how are you going to enrich yourself with this information? Ladies and gentlemen, you are going to SELL THE MARKET SHORT! UNDERSTAND YOU HAVE TO BE SHORT THE MARKET TO MAKE MONEY WHEN THE MARKET GOES LOWER!

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